Automatic Merchandiser

FEB-MAR 2017

Automatic Merchandiser serves the business management, marketing, technology and product information needs of its readers including vending operators, coffee service operators, product brokers, and product and equipment distributors in print.

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What You Can't Miss At The NAMA OneShow t's time once again to prepare for the annual NAMA OneShow. From its record breaking exhibitor numbers to three days of educational ses - sions, the 2017 event promises more "must-see" opportunities than ever. Destinations on the show floor New this year will be a pavilion area called VENDTHIS! It will showcase nontraditional vending items from products to equipment. "We hope it's a place that drives ideas and thoughts around what could be offered," said LyNae Schleyer, vice president of events at NAMA. There won't be booths, but representatives from the companies exhibiting in that area will be present to talk about what they offer and how it can be profitable in vending. Another new pavilion on the show floor will highlight the NAMA healthy vending program FitPick, set off with signage and the program's distinctive orange and green. The special focus on FitPick will bring better-for-you and nutritional products together making shopping easier. "This is by no means the only place to find healthy items on the show floor, but it will have that special focus," said Schleyer. The office coffee service/refresh- ments pavilion will again be repre- sented on the show floor. "It's always a feature that draws attendees to see the latest products and brewers that support the OCS channel," said Schleyer. Even at booths of well- known brands, ask what's new," suggested Schleyer, "because there is always something new at the OneShow." With 300+ exhibitors already booked for the 2017 space, there will be plenty of opportunity to do just that. Visit the VEND THIS Pavilion A growing number of non traditional products are using the vending channel to sell and test their products. These unique, non- refreshment items will be gathered under the VEND THIS pavilion on the show floor. VEND THIS allows companies with non-refreshment products to: • Introduce their "vend-able prod- ucts" to experts who can help • Increase sales through automat- ed retail outlets such as vending machines and micro markets • Try out a great "test market" in the ultimate event with the perfect retail prospects (vending operators) Some early adopters in the VEND THIS feature pavilion are: • Lane Jumper • Bar Code Supply I See the latest and greatest, including nontraditional vending items and health focused solutions. 22 Automatic Merchandiser VendingMarketWatch.com February/March 2017 O N E S H O W P R E V I E W

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