What You Can't Miss At The
NAMA OneShow
t's time once again to prepare for the
annual NAMA OneShow. From its
record breaking exhibitor numbers
to three days of educational ses -
sions, the 2017 event promises more
"must-see" opportunities than ever.
Destinations on the show floor
New this year will be a pavilion area
called VENDTHIS! It will showcase
nontraditional vending items from
products to equipment. "We hope it's
a place that drives ideas and thoughts
around what could be offered," said
LyNae Schleyer, vice president of
events at NAMA. There won't be
booths, but representatives from the
companies exhibiting in that area will
be present to talk about what they offer
and how it can be profitable in vending.
Another new pavilion on the show
floor will highlight the NAMA healthy
vending program FitPick, set off with
signage and the program's distinctive
orange and green. The special focus on
FitPick will bring better-for-you and
nutritional products together making
shopping easier. "This is by no means
the only place to find healthy items on
the show floor, but it will have that
special focus," said Schleyer.
The office coffee service/refresh-
ments pavilion will again be repre-
sented on the show floor. "It's always
a feature that draws attendees to
see the latest products and brewers
that support the OCS channel," said
Schleyer. Even at booths of well-
known brands, ask what's new,"
suggested Schleyer, "because there
is always something new at the
OneShow." With 300+ exhibitors
already booked for the 2017 space,
there will be plenty of opportunity
to do just that.
Visit the
VEND THIS Pavilion
A growing number of non
traditional products are using
the vending channel to sell and test
their products. These unique, non-
refreshment items will be gathered
under the VEND THIS pavilion on
the show floor.
VEND THIS allows companies with
non-refreshment products to:
• Introduce their "vend-able prod-
ucts" to experts who can help
• Increase sales through automat-
ed retail outlets such as vending
machines and micro markets
• Try out a great "test market"
in the ultimate event with the
perfect retail prospects (vending
operators)
Some early adopters in the VEND
THIS feature pavilion are:
• Lane Jumper
• Bar Code Supply
I
See the latest and greatest, including nontraditional
vending items and health focused solutions.
22 Automatic Merchandiser VendingMarketWatch.com February/March 2017
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