April 2016 VendingMarketWatch.com Automatic Merchandiser 17
O C S U P D A T E
• Machine costs less than $1,500
• Returning ROI* of roughly under
4 months at 50 cups/day
• Machine costs between
$1,500 -$3,000
• Returning ROI of 4 months
*
at 100 cups/day
• (7-10 months for 50 cups)
• Machine costs over $3,000
• Returning ROI less than 10
months for 100 cups/day *
Brand
recognition
Cost control –
zero theft of product
by employees
Increase costs to
keep hoppers flled,
any bulk solubles
flled, regular
cleaning and more
maintenance
Lease machine/
have contract
minimums
Bean to cup hopper
style machine
Flat pack
style
National brand with
lots of variety
OCS or
foodservice
only brewer
*ROI based on .25 proft per cartridge/cup (actual
prices vary) and 20 drinks sold per month.
Information such as profts per cup and brewer
types/prices based on presentation by Dave Carroll,
vice president of Southern Refreshment Services,
and presented at the 2015 CTW.
at multiple considerations
$
Cartridge
style
DESIRED FORMAT
Pod
brewer
Coffee
Blend
Medium
have an option for all different types
of locations.
Maintenance costs also need to be
taken into consideration when choos-
ing a "Bean to Cup" solution. South-
ern Refreshment Services was adding
so many bean-to-cup brewers that it
had to hire a maintenance technician
full-time simply to travel around and
service/clean the machines. This was
an unexpected cost, said Carroll, but
with growing from 20 to 150 bean-
to-cup machines, it was a necessity.
It is not feasible to exchange a bean-
to-cup machine every time it needs
regular maintenance or service said
Carroll; unlike K-cup or POD style
machines, which are cheaper and
easier oftentimes to replace. In total,
Southern Refreshment Services has
1,500 single-cup machines and 150
bean-to-cup brewers and can't imag-
ine a future in OCS without single-
cup as a solution.
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