tions fully compatible and easy to use with the mobile
device that never leaves the consumer's hand or pocket,
regardless of what device or app they choose to use. The
company's goal is to improve security by migrating to sup-
port PIN entry, as multiple markets require this step, even
for micro transactions. The Nayax group leader, Berrebi,
has been with the company for two years and has grown
the team to its current size of 11. The team works on
projects ranging from pure hardware integration to sophis-
ticated logics implemented in Nayax's line of products.
Unifed Strategies Group
Team Leader: Brian Faley, CEO
Team Members: Ed Cunningham, Chris Stave, Matt Warner
Unifed Strategies Group (USG) is a member owned
Group Purchasing Organization representing about
2,000 independent vending, micro market, food ser-
vice and OCS operators in the U.S. USG provides mem-
ber services that help independent vend operators face
the challenges of today's changing business climate.
Some initiatives include a more competitive cost of
goods structure via industry leading rebate programs;
a focus on the emerging micro market segment provid-
ing incremental rebates, end consumer promotions and
a merchandising roadmap; Web-based business intelli-
gence services to help operators navigate the complexity
of rebate programs; and leadership in the deployment
of telemetry and cashless services to provide business
optimization as well as consumer satisfaction, among
many other initiatives.
Congratulations!!
ROBERT FIDLER
Vice President of
Equipment and Service,
Cofee Distributing Corp/
Compass Group NA
December 2015 VendingMarketWatch.com Automatic Merchandiser 33