Contents
DECEMBER 2015
V O L U M E 5 7 , N U M B E R 8
F E A T U R E S
18
▶
Customers Will Drive
Changes In 2016
Diversification in coffee related
products, micro market fresh
food and technology will all
accelerate sales in the next year
by offering the consumer a better
experience in the breakroom.
34
▶
Digital And Social
Marketing: It's Time
To Make Your Debut
How to dedicate your resources to
create the best online marketing
program for your company.
37
▶
How The Sunset Of
2G Could Affect You
Without action, the cashless
and telemetry aspects of many
vending machines will simply
stop working as network
providers shut down 2G.
40
▶
CTW 2015
Refects Diversifed
OCS Market
A record-breaking event, the
NAMA CoffeeTea&Water; show
provided a baseline of education
on topics that are relevant today
and also evolving opportunities
to meet an emerging demand.
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22
▶
12
▶
Seattle Visionary
Ushers In New Vending
Era With Micro Markets
Jim Brinton has seen his operation
change more in the last 5 years than in
the previous 35.
S U C C E S S S T O R Y
D E P A R T M E N T S
4
▶
Editor's Note
Technology Trends In 2015
6
▶
VMW News
10
▶
OCS Update
From Coffee To Cola: Single
Serve In The OCS Industry
42
▶
Product Roundup
43
▶
Marketplace
46
▶
Route Driver Of The
Year Quarterly Winner
Chris Perret
Refreshment Solutions, Norco, LA
The second annual Automatic Merchandiser and
VendingMarketWatch.com Pros to Know Award recognizes
vending, micro market and offce coffee service industry
professionals who are proven leaders in the industry.
S U C C E S S F U L I N D U S T R Y L E A D E R S
2 Automatic Merchandiser VendingMarketWatch.com December