Automatic Merchandiser

APR 2014

Automatic Merchandiser serves the business management, marketing, technology and product information needs of its readers including vending operators, coffee service operators, product brokers, and product and equipment distributors in print.

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to vice president of dining service and then president and chief execu- tive offcer in 2000. "Food Express has had a great run, we've grown to over $25,000,000 in sales, paid off our debt, provided a great place to work for our associates and had a lot of fun along the way," said Whitacre. Focus on fresh food Food Express has a signifcant num- ber of foodservice operations in addition to its thousands of vending machines, micro markets and offce coffee service locations. "The focus on fresh food, customer service, our employees and technological advance- ments have propelled us to one of the largest independent food service com - panies in the country," said Whitacre. Fresh food accounts for 15 percent of the company's vending sales, and 25 percent across micro markets. Food Express has implemented USConnect's proprietary "Right Choice for a Healthier You" wellness program across all of its service sec- tors. Developed by USConnect's Reg- istered & Certifed Dietician, Carmen Gorniak, this program allows Whita- cre to address the consumer demands Food Express operates 40 micro markets. April 2014 VendingMarketWatch.com Automatic Merchandiser 19 S U C C E S S S T O R Y autm_18-23_0414OpProfile_F.indd 19 3/21/14 12:12 PM

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