Automatic Merchandiser

SEP 2013

Automatic Merchandiser serves the business management, marketing, technology and product information needs of its readers including vending operators, coffee service operators, product brokers, and product and equipment distributors in print.

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SPECIAL ANNUAL REP ORT: STATE OF THE COFFEE INDUSTRY CHART 13A: HAVE ADDED PRODUCTS THAT ADDRESS ENVIRONMENTAL CONCERNS, 4-YEAR REVIEW ● YES ● NO ● DON'T KNOW 3% 52% 2.9% 37.1% 45% 2010/2011 CHART 13B: PRODUCTS ADDED THAT ADDRESS ENVIRONMENTAL CONCERNS ● 2008/2009 ● 2009/2010 ● 2010/2011 ● 2011/2012 ● 2012/2013* 0 Recycled products (cups, filters, pods, utensils) 53.3% Water filtration devices to reduce bottled water Coffee with sustainability features sales@coffeepartsplus.com Booth 204 Coffee Accessories, Parts and Water Filtration www.coffeepartsplus.com VendingMarketWatch.com 2012/2013 CHART 14: COMPANY CURRENTLY OFFERS ONLINE ORDERING ON ITS WEBSITE ● NO 40.2% 2.2% 6.5% 0% 0% 59.8% Other * 2012/2013 includes multiple mentions Fuel surcharge stagnant PHONE: 1-866-736-5282 FAX: 1-800-216-6606 Automatic Merchandiser 2011/2012 operators who reduced staff, the percents were nearly tied for eliminating delivery and offce staff. Coffee Parts Plus 30 49.5% ● YES 14% 10 9.8% 32% 23.9% 30.4% 20.4% 20 25% 19% 31.5% 38.8% 30 29% 40 35.9% 40.8% 30.4% 57.1% 60 50 51% 49.4% 2009/2010 50.5% 49% 48.2% 60% 2008/2009 2.4% 2.4% While some OCS operators continued to use fuel surcharges as a way to deal with increased costs, the number did not increase in 2012, seen in chart 10a. What did increase was the number of customers billed, as more operators added the surcharge to all customers, which allowed them to also reduce the amount charged. The average fuel surcharge in 2012 dropped to $3.94 per delivery. The past 12 months refects a positive picture for the OCS operator, but it is also a portrait with juxtaposition. Some operators took initiative and aggressively went after new locations and educated existing ones on products that offered higher margins and increased revenues. Other operators found locations, and themselves, in a 'wait and see' pattern based on the economy and politics. Operators adjusted product mixes to accommodate higher end clients, while also introducing options for the value-focused location. Margins were squeezed by ferce competition, but revenues still increased. Despite the seemingly polar business environment, the coffee service industry is squarely in the black. With coffee consumption continuing to rise, the positive swing looks as though it will continue in 2014. September 2013

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